I would like to nurture the ability to create new goods
“I lacked self-confidence when I was working in the field of music, but after I started my own company, there are customers that have been with us for quite a while. When a former contact, who has changed company, approaches you to start a new deal, then I think that I have followed the right path. Facing and solving every single problem that arises, and keeping a sincere attitude are what made us now.”
By “sincere attitude”, Tominaga means producing products with attention and care. Tominaga, who has produced many original products, is once again becoming aware of the importance to create innovatively.
“Whenever a hit product is created, imitations are made and designs with similar characteristics emerge in the market. That is one way to do it, but I don’t like copying. If people started to learn how to build and develop a concept of a product, there would be more growth. Superficial things eventually go out of fashion. That is why it is important to go beyond imitation and have the ability to find new ideas and apply them.”
She is now planning to further develop her company in order to offer comprehensive consulting, which ranges from the targeting of customers to the establishing of concepts and commercialization of products. This service is aimed at companies in search of new ideas and methods of implementation.
“I think that we are able to do this, because we are not limited to only marketing or consulting, but go beyond these stages and make actual products.”
Tominaga considers the materialisation of people’s and companies’ thoughts, and introducing them into the market, as her most important mission